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Who We Are We have come a long way since 1978, when we first started out as a small textile shop in Zaire, now known as the Democratic Republic of Congo. Leveraging our expertise and experience in global trade and distribution, we are now a market and industrial leader within the sectors of soft commodities and FMCGs in Sub-Saharan Africa.
The Webcor of today is a result of many years of hard work and persistence, tirelessly working hand in hand with our African counterparts. It is a corporate family business with a strong sense of identity and solid family values at its core.
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Our shared vision and common goals leverages the strength of our people and our organizational alignment, ensuring we never losing sight of creating what is most important: shared value.
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- Wissam Nesr, CEO
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Our ValuesOur company is driven by a set of values that permeate every layer of decision-making and interaction across the Group. They are the true driving force behind the excellence we strive for throughout operations in Africa and beyond.
Our values are the essence of our identity and the compass for our actions moving forward.
They serve as the guiding principles for our company: how we think and how we address our employees, our customers, our business partners, and the communities in which we operate. In a market that is constantly evolving and changing, our values are constant, absolute, and timeless. -
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EngageWe build sustainable relationships with all our stakeholders. We are fully committed to our team, customers, suppliers and community.
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AccelerateWe demonstrate remarking flexibility in adapting to diverse and rapidly changing environments. We are quick in implementing innovative solutions that meet market challenges.
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GlowWe shine through embracing our family spirit; a spirit that is geared by courage, ethics and integrity.
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LeadWe strive to always be pioneers, never failing to push ourselves one step further. We are trendsetters in the emerging markets in which we operate.
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EmpowerWe value our human capital. We find it imperative to build the capabilities of our people and foster entrepreneurship.
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